Are you currently planning to build and launch an eCommerce business? Then one of the key decisions is picking the best development platform among all the available options such as Shopify, Magento, Bigcommerce, WooCommerce, etc. 

WooCommerce is certainly worth taking a look at for eCommerce web development. As per sources, at least more than 5 million online stores are using WooCommerce in 2021 and will continue growing. 

Here are some salient reasons why WooCommerce is as good as gold for your e-store business. 

1. Pre-installed payment gateways

WooCommerce enables store owners to accept payment with already installed multiple payment gateway options from leading providers such as Paypal, Amazon Pay, and Stripe. It also accepts payment through debit/credit card, COD, or bank transfer without compromising security. 

2. Support Geolocation

It is easy to discover customer’s locations with their IP addresses. As a store owner, you can not deliver products to specific areas, states, or countries. WooCommerce helps you to restrict pages, products, and categories according to the user’s geolocation.  

3. Upload product detail

With WooCommerce, it is easy for business owners to add/update product details such as product name, price, description, and other essential information easily using CSV files. 

4. Shipping options

Users will get multiple shipping options such as pickup from nearby stores, local shipping, or international delivery. With WooCommerce, you can restrict shipping options as well according to the user’s geolocation. 

5. One-click refund

WooCommerce offers a one-click refund feature to ease user experiences through which your users get an instant refund for the products they have sent back. You can manage everything through the dashboard. 

6. Automated tax calculation

WooCommerce made it easy for you to calculate taxes. There are plenty of eCommerce stores having issues when it comes to tax calculations. But WooCommerce helps you with automated tax calculations. 

7. Advance WooCommerce Shipping costs

With the help of advanced WooCommerce shipping methods, you can set up shipping rates according to the product website, category, product type, and variations. WooCommerce lets you offer free shipping to nearby areas according to your terms and policies. 

8. Enable guest checkout

Not every visitor of your e-store would like to create an account to purchase any product. You must allow guest checkout so all types of users can have access to your online store products. 

9. Inventory Management 

WooCommerce’s Inventory Management System enables tracking stock levels and updating stock reports after each purchase and refund. You will get notified on out-of-stock products and even when you are running low on the products so you can stock them in advance. Out-of-stock products will automatically hide with the help of this system.  

10. High Security

It is necessary to keep your consumer’s confidential data (payment details) secure from all vulnerabilities attacks. You do not have to worry about platform-side security when it’s WooCommerce as it is designed to provide a highly secure eCommerce store.  

11. Order Management 

This system tracks every record starting from the order receiving to dispatching. You can add and update customer notes, mark shipped products, manually edit stock, and manage the execution process. 

12. SEO Friendly 

WooCommerce is coherent with WordPress, and WordPress is one of the best SEO-friendly CMSs currently existing in the market. You can also apply additional SEO strategies to rank your website on top of the Search Engine Result Page (SERP) that will boost organic traffic. 

13. Showcase related products

When you recommend related products to your customers, the chances are high that consumers get encouraged to explore more on the site and might purchase relevant products if they find them as per their expectations. 

14. Simplified analytics  

It is necessary to analyze the statistics of your business to know about how business functions. WooCommerce offers built-in analytics systems that display all the necessary statistics in clean and easy-to-understand formats. 

15. Showcase top-performing products

WooCommerce lets you use a widget to display your highly purchased items, recently viewed products, and products with offers and sales. This will increase your business revenue and attract potential customers.

16. Send Email

WooCommerce lets you send email notifications to your users regarding their recent purchases. You can also send product receipts and shipping updates through emails. 

17. Check on performance

You can get detailed reports on overall sales, refunds, and vouchers by setting up WooCommerce’s built-in features and dashboard. With the help of the WordPress dashboard, you can evaluate the performance status of your eCommerce store. 

18. Highly customized 

There are various customization options available with WooCommerce through which you can make your store unique as per your preferences. There are several theme options with special features. You can choose that will best suit your brand and your taste.

19. Large community

WooCommerce has a large pool of professional developers as it is an open-source platform. If you can not find a solution with any WooCommerce related questions and problems, the WooCommerce community is always there to help you out. 

20. Fast and Responsive 

WooCommerce delivers responsiveness and fast loading time for your eCommerce site, no matter the size of your business. You will not lose your potential customers due to slow loading speeds. 

All in all,

If you want to leverage, there are multiple WooCommerce plug-ins to address your different business purposes. You can easily integrate these extensions into your eCommerce store and deliver a hassle-free experience to the consumers. 

If you need something out-of-the-box, you can surely choose WooCommerce over others. It serves you with plenty of features and operating capabilities for your eCommerce store. 

Source: https://bresdel.com/blogs/79907/20-Reasons-Why-WooCommerce-for-Your-eCommerce